The wedding industry is constantly changing, which is why Oui wants to be a part of it by allowing couples to have their dream wedding at a low cost, without sacrificing elegance and magic.

By creating this website, we help everyone have all the information they need at their fingertips, so they know that for us, every detail matters.

Our couple in mind


Personality

They are an adventurous couple, always seeking unique and affordable experiences that allow them to enjoy the moment. They like making plans to go out with their friends. When they have free time, they are attentive to their social media. On weekends, they usually visit their families and have game nights.

Goals

They aspire to have a unique wedding. They would like to find a business model that provides them with tools to have a wedding with minimal time and effort. Additionally, they want a system that allows them to stay within their budget so they can enjoy a magical experience on their wedding day.

Fears

They are worried about not having enough time to organize everything, which could lead to not being able to stick to their budget. This is due to the difficulty of finding good suppliers at a good price. They are also concerned about the exhaustion that comes with organizing a wedding and the limited time they have due to their jobs.

Minimum Viable Product (MVP) they need

Work flow for production to make dreams come true


This is how we started


This is us now


I hope you had a good time.

#branding #webdesign #ux #ideation #ui #research

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